Fintech Ignition Advice expands European team with UK footprint

Fintech Ignition Advice expands European team with UK footprint

Fintech Ignition Advice continue their growth with a move into the UK market establishing new teams in London and Edinburgh.

Terry Donohoe, CEO Europe, Ignition Advice says, “We are delighted to bring our class leading digital advice platform to the UK. By bringing advisers and their clients together on the one advice platform, we enable our partners, financial institutions, to truly scale their advice propositions. With rapid implementation times and great user experiences, the Ignition Advice platform provides the flexibility demanded by financial institutions.”

The firm first gained a presence in Europe in Dublin in 2017. Mike Giles, Co-Founder and CEO says, “Ignition Advice is well experienced in operating within local regulations, including the pre and post trade transparency requirements of MiFID and the consumer protection standards for insurance firms under IDD. As part of the move into the UK, we are further localising all products for the UK market, over layering UK FCA regulatory standards to meet the needs of British clients.”

David Hempson joins the company as its new Business Development Director UK where he will launch and lead Ignition’s sales effort in the UK. With twenty years of experience in financial services sales, including roles at EValue and FE FundInfo, Hempson brings a deep understanding of the investment and wealth sectors and a passion for digital financial advice.

David Hempson, Business Development Director UK, Ignition Advice says, “Ignition’s proven digital advice technology and the strong appetite from UK financial institutions for customer first digital engagement advice solutions make an exciting combination. We look forward to bringing the UK market live digital advice solutions for insurance, pensions and wealth in 2021. Our simple hybrid technology integrates seamlessly with adviser-led and adviser-assisted customer experiences. The challenges of 2020 have accelerated the need for digital solutions and Ignition Advice is perfectly positioned to help.”

Ignition Advice teams continue to expand globally, with strong hires in both the Dublin and Sydney offices, supporting the UK expansion and servicing new client acquisition.

Mark Fordree, Co-Founder of Ignition Advice commented, “Ignition’s highly flexible platform is able to serve the needs of a broad spectrum of financial institutions. Post Brexit, the UK is establishing a strong lead in fintech and digital financial services, and we are pleased to enter the market at this time. Ignition continues to hire leading technologists to our global team to support our growing client base.”